A better way
Frustrated with the state of protein bars in 2013, RXBAR was founded by two best friends with a singular purpose: to create a simple and nutritious protein bar. These best friends skipped the focus groups and investors, and started their business right in their kitchen. They describe their protein bars...
Read this articlePicture it: Italy, 1925. Alfons Loacker was a man with a dream: to buy the local bakery in Bolzano where he had worked since he was a little boy. It was in this very bakery that he invented his now famous Bolzano wafer. Over the next forty years, Alfons grew...
Read this articleYou’ve heard the jingle. “Gimme a break / Gimme a break / Break me off a piece of that Kit Kat Bar.” It’s one of the most widely known and catchiest jingles for one of the most iconic convenient snacks: the Kit Kat bar. This delicious snack did not originate...
Read this articleAnnie’s Snacks are a staple at any organic market. Whether it’s the purple boxes or bunny shapes, everyone recognizes Annie’s. The company prides itself on creating healthier food options that are also good for the planet. In 1989, Annie Withey started her own company, believing it was possible to have...
Read this articleMade Good is a popular brand specializing in snacks that are organic, vegan, and gluten free. Some flavors include Chocolate Brownie, Cookies and Creme, and Mixed Berry. The company is a family business founded by three siblings: Nima, Salma, and Sahba. Nima realized there were no healthy nut-free snack...
Read this articleQuaker Oats is a company that has been around since 1877. It’s impossible to walk into a grocery store without spotting the iconic Quaker man on a box of instant oatmeal. The Quaker Oats man in the early 1900's. In 1981, Quaker launched a new product: Chewy granola...
Read this articleHumans get an average of 48% of their energy from food from grains. Grains, the harvested seeds of wheat, oat, rice, and other grass plants, are the common staple foods on Earth. Historians suspect that people first began eating grains about 75,000 years ago in western Asia. Among the...
Read this articleFigs are among the oldest fruits consumed by humans. Not only have fig trees, Ficus species, witnessed human history, they have also shaped and enriched our history. Buddha found enlightenment under a fig tree; they turn up in Hindu and Greek myths; Egyptian Pharaohs took dried figs to their graves...
Read this articleThe Dutch city, Gouda, is famous for more than just cheese. In the early nineteenth century the first stroopwafels, too, were made here. The city of Gouda in South Holland Though, much before the creation of stroopwafels, came the creations of waffles. Waffles can be traced back to Greece...
Read this articleBelVita first launched in 1998 as Le Petit Dejeuner. In french, this translates to “breakfast.” In 2010, they rebranded to their current name, and in 2012, the breakfast biscuits arrived in the United States. Today, BelVita is owned by Mondelez, the American giant that also owns Oreos, Chips Ahoy, Cadbury,...
Read this articleItalian in name, American in making, Pepperidge Farm’s Milano Cookies are devoured by the million. Given their popularity, it may come as a surprise that these cookies were an accident -- a catastrophe of the Southern kind. In 1957 Pepperidge Farm was experimenting with a cookie called the Naples, open...
Read this articleIn 1912, at a time before women could vote, Juliette Gordon Law, a half-deaf fifty-one year old, had the vision to create the Girl Scouts. She imagined an organization in which girls could embrace, and through collaboration and cooperation learn outdoors skills, share their intellects, hone their strengths, and own...
Read this articleIn the 1970s, Tate’s Bake Shop founder, Kathleen King, began selling her homemade cookies at a farmstand in Long Island. After college, King opened her own bakery, and her cookies later became available at local New York Supermarkets; In 2000, she founded Tate’s. Twenty years later, these cookies are available in 85% of supermarkets and recognized for their crunchy texture and buttery taste.
Read this articleThe Oreo needs no introduction. Since its inception in 1912, over 450 billion oreos have been produced -- four times more oreos have existed in history than human beings! Crunchy, creamy, sweet, and even addictive, Oreos have forever changed the course of cookie-history.
Read this articleIn 1975, you couldn’t find granola bars on shelves, in stores, anywhere. It hadn’t entered the collective consciousness of American consumers just yet. If people wanted a healthy but convenient snack, it just wasn’t easy to find. But then Nature Valley came out with their signature product, oat bars rolled with honey, and the rest is history.
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